Ambuja Cements' strategic imperatives propel its journey to maintain and elevate its leadership stature, amplify its scale, foster innovation, preserve the environment, and uplift communities toward a future marked by progress and prosperity.
1
Accelerating Growth
Focus Areas
Strengthen market position through capacity expansion – greenfield and brownfield
Resource Allocation in FY 2023-24
Including organic and inorganic growth Capex/ Investment
Linkages to Material Issues
- Economic performance
- Sustainable development
Key Risks Impacting Strategy
- Elevated global energy prices and supply chain disruptions
- Delay in projects commissioning
- Ambitious plans to increase cement capacity to 140 MTPA by 2028
- 2.25 MTPA capacity addition through organic route
- 9.1 MTPA capacity addition through inorganic route (includes 1.5 MTPA of Tuticorin Grinding Unit)
- Ongoing cement capacity expansion of 20 MTPA across the nation
- Increasing network and market presence
2
Strengthening the Iconic Brands
Focus Areas
Reinforce and maximise Brand values of Ambuja Cements towards nation building
Resource Allocation in FY 2023-24
- Sustained investments in Iconic Brands
- Deliver superior Customer Experience
Linkages to Material Issues
- Customer satisfaction
- Sustainable construction
Key Risks Impacting Strategy
- Product innovation
- Market acceptance
- Latest brand campaigns created significant impact
- Brand association with leading sports leagues for nationbuilding through sports
- Lead Cement supplier in India’s longest sea-bridge, Atal Bihari Vajpayee Sewri-Nhava Sheva Atal Setu
- Strong presence of 1,00,000+ channel partners
- Pan-India presence of the Company’s technical services with 1,000+ civil engineers
- Reaching out to 7.5 lakhs IHB customers
- Connected with 5.5 lakhs Architects, Engineers and Contractors
3
Leading in ESG Standards
Focus Areas
Reinforcing leadership by conducting its business responsibly, sustainably, and inclusively and introducing greener products
Resource Allocation in FY 2023-24
Environment related expenses
Linkages to Material Issues
- Greenhouse gas emissions and climate change
- Energy consumption
- Air emissions
- Circular economy and waste management
- Alternative fuels and resources
- Water consumption
- Biodiversity
- Corporate Social Responsibility
Key Risks Impacting Strategy
- Climate change
- Policies and regulations
- Product responsibility
- Local communities
- Investment of ` 10,000 crore to increase the Company’s green power share to 60% of the 140 MTPA planned capacity
- Established leadership in water governance with 11x water positivity
- Committed to achieving net zero by 2050, with near-term targets validated by SBTi
- Creating societal value for more than 3.5 million people by 2030
- 8x plastic negative by co-processing of plastic waste
- Committed to planting 2.42 million trees by 2030, following the Group’s plan to plant 100 million trees
- Embracing the circular economy, harnessing alternative fuels and raw materials with Thermal Substitution Rate (TSR) of 27% by 2030
4
Delivering Superior Performance
Focus Areas
Getting the most out of its existing portfolio through premiumisation, cost efficiency, volatility management, skill-building and digitalisation of systems and processes
Reduction of cost by E 473 per tonne during FY 2023-24. The target is to reduce it by an additional E 530 per tonne by FY 2027-28
Linkages to Material Issues
- Economic performance
- Attraction and retention of talent
Key Risks Impacting Strategy
- Inflation
- Cybersecurity
- Employee retention
- Share of premium products and revenue increase by 30 BPS
- Increasing process efficiencies and synergies
- Cost optimisation
- 22 man-hours of training provided per employee for employee development
- Digitisation is a significant multiplier to the growth strategy of Ambuja Cements, transforming its entire value chain, from quarry to lorry through cutting-edge technologies and applications - Industry 4.0, AI, Mobile platforms, GPS, Data and Analytics, etc.
- State-of-the-art Cement and Concrete R&D facility with a focus on new product development