Operating context

Ready to seize emerging opportunities

As a leading cement manufacturer, we are aware of the need to remain nimble-footed while navigating a dynamic external environment, which has turned more complex following the global health crisis. Yet, the industry’s growth potential in India remains intact. We are well-positioned to capture this demand and help the industry restructure its footprint.

Key trends impacting the Indian cement sector

Urbanisation

Rapid urbanisation driving demand for urban homes

Demography

A young population driving urbanisation

Better standard of living

Increased demand for better living standards and more effective infrastructure

Affordable housing

Thrust on Affordable Housing schemes from the government

Rural income growth

Focused initiatives to drive rural income has broadbased the sectoral growth

Infrastructure push

Increased budgetary outlay to continuously drive infrastructure sector in the country

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